TL;DR – I love It Cosmetics CC Cream. This is one of the face bases that get me the most compliments. It can make me look like I had 9 hours of sleep when I only had 3.
Depth-wise, medium is a good fit for me. Unfortunately, it’s not very close to my undertone. Medium leans neutral. For reference, I’m light-medium olive with strong yellow undertones. It’s workable because I don’t build it up to full coverage.
Nitpick time–I notice a negligible ashiness (see the photo below; had to take several shots to capture the ashiness that only I can see.) I don’t know if this is an olive skintone thing, but my skin pulls ashiness in many shades (even in those that are dark for me.)
This base is great for air-conditioned rooms (a good everyday office face base). I use it outdoors sometimes, but along with sweat and humidity, my skin can get to a level of shininess most people cannot tolerate. I’m ok with that. I’m over the vilification of overactive sebaceous glands. I just blot the shine with a tissue and move on. Outside an air-conditioned environment, longevity suffers, but it doesn’t fade in splotches so that’s good.
Would I repurchase? Not soon. I still have 4 liquid/cream face bases.
Swatches from top to bottom: Shiseido Synchro Golden 3, MAC Face and Body C3, It Cosmetics CC Cream Medium, Kevyn Aucoin Sensual Skin Enhance SX08, and Hourglass Vanish Stick in Sand
By the way, I’m starting something new. Every time I finish something, I will collect everything I have in that category to remind me of what I still own.
Available at Sephora.ph for Php 919 (travel size) / Php 2,560 (full size) as of May 2019.